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Business Development Associate, Brand & Creator Partnerships

Skillz Inc.
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This is a high-volume, execution-focused role involving daily outreach to brands and creators. It is best suited for candidates who are motivated by output, speed, and results.

Responsibilities 

  • High-Volume Brand & Creator Outreach Execute daily outbound across email, LinkedIn, and DMs to source sponsorship opportunities and creator partnerships while hitting consistent activity targets. 
  • Early-Stage Deal & Creator Activation Own the full top-of-funnel process from outreach to initial deal alignment by pitching the Skillz value proposition and maintaining fast follow-up momentum across all conversations.. 
  • Campaign & Partnership Execution Launch and manage brand-sponsored tournaments and creator-driven promotions end-to-end, coordinating across LiveOps, Marketing, and Product to deliver on time while tracking engagement, participation, and deposit impact. 
  • Partner Relationship Management Maintain active partner relationships through regular check-ins and performance reviews, identifying upsell and renewal opportunities with high-performing brands and creators. 
  • Pipeline & CRM Operations Keep full CRM hygiene across all prospects and active partners while continuously improving internal tracking tools, deal templates, and campaign briefs. 

Key Competencies 

  • Grit Comfortable with cold outreach, rejection, and high-volume activity. 
  • Relationship Building & Partner Management Builds trust quickly with brand marketing contacts and creator talent. Professional and credible in external-facing conversations. 
  • Creative Communication Articulates the Skillz ecosystem value proposition to consumer brands and creators alike. Writes compelling outreach and pitch materials. 
  • Digital & Creator Fluency Understands the creator economy, influencer tiers, platform dynamics (YouTube, TikTok, Twitch, Instagram), and what drives brand and creator partnership decisions.
  • Execution Orientation Manages multiple simultaneous campaigns and partnerships. 
  • Organized & Process-Driven Maintains CRM hygiene and tracks performance across a diverse portfolio. 
  • Coachable Eager to learn and improve quickly in a greenfield partnership category. 

Experience 

  • 1-3 years in partnerships, sponsorship sales, brand marketing, creator/influencer management, or a closely related role. Minimum 1 year of experience, will accept internships.
  • Demonstrated track record of owning external partner relationships - brands, creators, or both.
  • Understanding of the creator economy and influencer landscape (platforms, monetization models, audience dynamics).
  • CRM experience and strong pipeline hygiene habits.
  • Bachelor’s or Master’s degree with a minimum of 3.5 GPA.
  • Must work out of the NY office, 5 days per week. Relocation assistance not offered / must be based on the east coast or open to self-relocate.

Nice To Have 

  • Existing relationships within the gaming, creator, or lifestyle brand ecosystem.
  • Experience selling sponsorships, branded content, or media placements.
  • Experience running sweepstakes, prize promotions, or loyalty-based campaigns.
  • Familiarity with gaming (mobile, casual, competitive) as a consumer or professionally.
  • Power user of AI tools (e.g., ChatGPT, Claude) to scale outreach, research brands/creators, and increase productivity.
  • Consumer, lifestyle, media, or entertainment industry experience.